This is the last video of the press conference at the 2010 NYC "Shock The World" event. David Johnson Sr., General Manager of Casio America's Timepiece Division, wraps things up with a bunch of new Baby-G watches. There's the BG-1006SA and BG-169R models that all have a classic metal face protector. And there's some colorful new BG-5600SA watches. Ke$ha makes her first big appearance for Casio in this video. She's the new Baby-G brand ambassador.

More videos from the 2010 NYC event:
"Shock The World" Part 1

"Shock The World" Part 2

"Shock The World" Part 3

"Shock The World" Part 4

"Shock The World" Part 5

"Shock The World" Part 6